Real-money GGR
Read real stakes and real returns together, keeping bonus-funded activity distinct.
Real-money analyticsKnow what happened.
Know what happened.
Know your next move.
Connect player activity, campaign performance and reward cost. Give your retention decisions a clear view of the numbers.
The operator’s viewSample
A view of value
Look beyond the send.
Understand activity and financial outcomes together, with a consistent basis for comparison.
Bonus cost
See realised cost alongside granted value, so different measures keep their meaning.
Campaign performance
Review campaign cost, GGR and NGR, and look deeper into journey steps.
From reporting to decisionsGive every number
Give every number
the context it needs.
Use period comparisons and the player detail behind each campaign to plan the next move.
- 01
Compare like with like
Read the selected period against the previous equal period.
- 02
Understand attribution
Last-touch attribution connects deposits to the most recent message within a 72-hour window.
- 03
Keep estimates distinct
Theoretical GGR and estimated net revenue carry their own meaning alongside measured activity.
- 04
Return to the player
Bring insights back into segments and journeys, with a profile and activity history to explore.
Put your retention ideas in motionYour players.
Your players.
Your next move.
Explore the journeys, player experiences and rewards you could build with Orbit.